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Web Design

- Campaign creation on social media on summer time which is an important period

- Position BlaBlaCar and carpool as the main travel way for young people (18-25)

- With BlaBlaCar, travel and discover France and its culture

- Focus the campaign on an event targeted young people "Le Tour de France de BlaBlaCar": 4 official brand's cars and their drivers/ambassadors giving people who are going to the same place as them a ride. Each city of the journey is depending about festivals and summer events.

 
- Social media planning with IG and FB account for the brand and each drivers, and a Youtube channel for the brand following all drivers' adventures.

 

- Creation of the hashtag #tourdefranceblablacar to get the possibility for all BlaBlaCar's drivers to talk about the brand on their social medias and to contest for a year free

UX Design - Wireframing - Ui Design - Content creation

- Focus the campaign on an event targeted young people "Le Tour de France de BlaBlaCar": 4 official brand's cars and their drivers/ambassadors giving people who are going to the same place as them a ride. Each city of the journey is depending about festivals and summer events.


- Social media planning with IG and FB account for the brand and each drivers, and a Youtube channel for the brand following all drivers' adventures.

 

- Creation of the hashtag #tourdefranceblablacar to get the possibility for all BlaBlaCar's drivers to talk about the brand on their social medias and to contest for a year free

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